Campaigns where lead forms are selected as an option will be deployed with Facebook Lead Form ad formats as an inclusion.
- The Ad appears in the Facebook feed with pre-set qualifying questions.
- Lead is qualified with the enquiry reason screen before capturing contact information.
- Users are added to the Facebook remarketing audience even if they do not submit a lead enquiry.
- Leads are emailed to the Agent through Campaigntrack.
Below are the different stages of a lead form.