The Digital Dashboard allows you to keep track of all your digital activity in one place. All numbers are broken down into stats on agent & office level. From here you can also easily navigate to property campaigns and their individual reporting.

Remarketing Audience 

The more campaigns you run, the bigger your remarketing audience pools grow. Watch your own personal agent remarketing audience grow, as well as your office audience as a group. The bigger this number, the more people who are in-market will see your ads, just at the time they may be deciding who to request an appraisal from, or just at the right time they are looking to buy (or both!).

Digital Ads Last 30 Days

View the number of digital ads, featuring you as an agent, shown across Google and Facebook in the last 30days, as well as the total number of ads shown by your whole office. 

Ad Clicks Last 30 Days

View the number of ad clicks you’ve received from your own property and agent ad campaigns, plus the total ad clicks your office has generated as a group – in the last 30 days.

% Marketed In The Last 30 Days

The goal with digital marketing is to use it for every listing, to ensure your remarketing audience is as big as it can be, your vendors get even better ad performance, and your online presence grows and grows. This widget neatly shows you how you are going as an individual and how your office is going too.

 From left to right.

Star: Highlight any of the campaigns you want to keep an eye on, or for quick access.
Campaign Name: The property address which links to the overall campaign.
URL: Direct link to this campaign’s property website.
Ads: The number of ad impressions your property campaign currently has.
Clicks: The number of ad clicks your property campaign currently has.
Reports: Direct link to your individual campaign’s AIM report.
Status: Shows any tasks outstanding, or campaign running status.