Google Display Network commonly referred to as GDN is a group of more than 2 million websites, videos and apps where your ads can appear. Display Network sites reach over 90% of Internet users worldwide*. 

If you have a website and want to make advertising revenue, you register your site with the Google Display Network and authorise ads to appear on your website. Then users will see different ads on the same web page based on their browsing history and what Google has determined that they’re interested in.

The Google Display Network is designed to help you find the right audience. It's targeting options let you strategically show your message to potential customers at the right place and the right time.

While the Search Network can reach people when they're already searching for specific good or services, the Display Network can help you capture someone's attention earlier in the buying cycle. You can put your ads in front of people before they start searching for what you offer, which can be key for your overall advertising strategy. You can also remind people of what they're interested in, as in the case of re-marketing to people who have previously visited your site or app. 

If there are any issues or concerns, please contact your Customer Experience Specialist or email support@aimdigital.io.